Femtocells - can they save the mobile operators?
Femtocells and picocells — every major mobile operator you can think is either planning or has started trialling a microcellular system. Cellular technology has limitations when used indoors, as consumers and enterprises know. The mobile telcos’ solution is microcellular technology: femtocells and picocells, low-power cellular access points that operate in licensed spectrum to connect devices wirelessly to a mobile operators network, using the users’ networks as backhaul. The mobile operators see them as essential to reduce churn and so gain market share and new revenues. And analysts predict huge growth in the market. This year will be critical for the technology. So what is it, who stands to win or lose, and who stands to win or lose?
This latest ad from IDEA highlights the power of Mobile telephony to address the socially relevant theme of education.The thought-provoking ad campaign has Abhishek Bachchan playing the head of an educational institution. When challenged by the traditional, physically bound classroom methodology that prevents reaching out to many more who are in need of education, he uses mobile telephony to overcome the barrier.
Video Rating: 4 / 5
trying to be airtel..but not working hehehe
Like & Impressed very much with this ad.
abhey oi sirji kahaan se banadiya chootiye
How one can be so creative
Really
What an idea !!
wow, i cried when i was watching the ad. Inspiring. Keep it up.
what a nice ad..
thank you
really inspiring
stop paying large sum of money to this family and invest in building schools.
Empty The Classroom. Digital Media, Internet, Software, and recorder lectures and lessons. The world is moving too quickly and right now is too important to get stuck with our old ways
i LOVE this ad!
just amazing!!!!
more education less jobs for meh
aww how cute :3
now i’m going to have that ring tone stuck in my head.
cant have words for this ad!!
just had tears in my eyes!!
May God give education to all!!!!!
god i have tears in my eyes seeing this ad. what ideas publicist have.i can only say what an idea.
hey ryan you will never ever get katelyn and you have a pimple formation on your ass…you are a bitch and you are a retarded nooble
Good one yaar I luv it.
can vouch for no surrogate slime here..its your interpretation.. try to step out in the real world of indian mentatlity.. we think a person is educated if he can speak in english..
everyone would like their kids to study inconvent..throughout our childhood we were forced to be well versed with english.. and sorry even you are typing the reply in english.. english came thru convent education.. govt. schools in north still teach in hindi medium.. sorry no conspircay here
WHAT AN IDEA!!!
This one has a very good marketing strategy showing a concept which is different from the others. A Social Cause
THey want to present Christianity as a progressive religion with no agendas. They want to win the natural sympathy of the people; so that when the next time the English educated elite go through a national daily which reads “Hindu-christian clashes” they will intrinsically arrive at a position which is consistently sympathetic to the poor missionaries who are subjected to violence by the Hinduvadis
Their objective is to make the elite comfortable with the idea that missionaries are here for the greater good of the country. They wanna imply they are selfless people imparting quality education to all Indians irrespective of caste.
First we need to convince ourselves, that surrogate promotion of missionaries is incorrect
Next, you have to understand the mindset of these missionaries…who are they targeting with this ad campaign? Or for that matter, why do missionaries operate so many schools catering primarily to the elite….they dont really expect to convert the viewers or the students or their parents?
Idea advertisement promoting missionaries
What is Abhishek Bachan doing in a pardi uniform in the idea advertisement, and why are villagers being made to pray to “GOD” before eating…I can assure you they invoke much more subtle and loftier traditional Hindu prayers
We should show zero tolerance to such subversive ideas….
Boycott IDEA…make your opposition felt